Do you even vape, bro? Effectively if the USA Meals and Drug Administration has its approach, that reply would possibly quickly be a tough “no.” Final month, the FDA went after Juul, the reigning champ of the e-cigarette trade, and successfully banned the promoting of all Juul merchandise within the US. In fact, Juul fought again, and a choose stayed the order. Now, as Juul fights for its life, the remainder of the multibillion greenback market of nicotine-dispensing tech has billowed in to fill the house.
This week on Gadget Lab, WIRED senior author Arielle Pardes joins us to speak about Juul’s battle with the FDA and what it means for vaping and nicotine merchandise as a complete.
Learn Arielle’s story in regards to the battle between Juul and the FDA. Comply with all of WIRED’s protection of Juul and vaping. Learn the GQ profile on actor Jeremy Allen White.
Arielle recommends Nixta licor de elote, for those who’re of booze consuming age. Lauren recommends the present The Bear on Hulu. Mike recommends The Copenhagen Trilogy by Tove Ditlevsen.
Arielle Pardes may be discovered on Twitter @pardesoteric. Lauren Goode is @LaurenGoode. Michael Calore is @snackfight. Bling the primary hotline at @GadgetLab. The present is produced by Boone Ashworth (@booneashworth). Our theme music is by Photo voltaic Keys.
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